Imminent Arrival: New-Gen Ford Endeavour Spotted Testing in India 2024

A New-Gen Ford Endeavour, the next generation of the popular SUV, has been spotted undergoing testing close to Ford’s manufacturing plant in Tamil Nadu, India. This sighting suggests a possible launch in India later this year. The New-Gen Ford Endeavour, known as the Everest in some markets, is a strong competitor to the Toyota Fortuner and offers a spacious interior and capable off-road performance. 

While official details from Ford are still awaited, the sighting has sparked excitement among SUV enthusiasts in India.

New-Gen Ford Endeavour Endures: Ford’s Patent Filing Hints at India Return

Ford caused a stir by recently filing a design patent for the newest iteration of their Endeavour SUV in India. This car is known as the Everest in most other parts of the world. It had its global debut in March of 2022, just a few months before Ford decided to stop selling cars in India altogether. 

New-Gen Ford Endeavour Endures: Ford's Patent Filing Hints at India Return
New-Gen Ford Endeavour Endures: Ford’s Patent Filing Hints at India Return

The Endeavour has always been a popular choice among Indian car buyers, and it continued to sell well even as Ford was winding down its operations in the country. This recent patent filing has fueled speculation that Ford might be planning a return to the Indian market, possibly with the New-Gen Ford Endeavour (or Everest) as a key player in their lineup.

Also read: Under Rs. 10 Lakh: Hyundai Venue Executive Turbo MT Launched with Unmatched Power and Features

New-Gen Ford Endeavour in India: Strategic Shift, Not Complete Exit

Ford’s decision to leave India in September 2021 wasn’t because they didn’t want to be there anymore. Instead, it was part of a larger company-wide shakeup. The problem was that their factories in India needed to produce more cars to be profitable. To deal with this, they sold their Sanand plant to Tata Motors in 2022. 

However, their other factory in Maraimalai Nagar, Tamil Nadu, is still on the market. This has led some to believe Ford might be considering returning to India in the future, but with a different strategy.

From Exit to Return? Ford’s Shifting Strategy in India

Ford’s decision to exit the Indian market in 2021 surprised many. They sold one of their factories near Chennai, but there were several other car companies interested in buying their other one. JSW Group seemed like the most likely buyer, and negotiations went well. In the end, however, the deal wasn’t finalized. 

rom Exit to Return Ford's Shifting Strategy in India
rom Exit to Return Ford’s Shifting Strategy in India

This unexpected turn of events has led many experts to believe that Ford might be considering a comeback to India. There have even been reports of them recruiting new employees in India, and rumors suggest they might relaunch the popular Endeavour SUV. These hints could signal a return to the Indian market for Ford.

Ford Considers India Production of New-Gen Ford Endeavour SUV for Export

Ford is thinking about using their big factory in Tamil Nadu, India to build the new Endeavour SUV and then ship them to other countries. This factory is really big and can make a lot of cars and engines each year. 

Because the new Endeavour is similar to the older one underneath, it might be easier and cheaper for Ford to change their factory to build the new model. This could allow them to make and sell even more Endeavours overseas.

New-Gen Ford Endeavour: Experience Next-Level Safety and Technology

Get ready for an all-new driving experience with the latest Ford Endeavour! This third generation blows away the previous model with its advanced safety features that give you peace of mind on the road. 

Climb inside and you’ll be greeted by a luxurious cabin featuring a massive 12-inch touchscreen for entertainment and a sleek digital instrument cluster that keeps you informed. Ford even took design inspiration from their popular F-150 truck, giving the Endeavour a rugged yet stylish look.

Ford Considering Early Launch of New-Gen Ford Endeavour in India

There’s good news for SUV fans in India! Car enthusiasts spotted the new Endeavour on a truck near Chennai recently. This sighting hints that Ford might be planning to launch the SUV in India sooner than expected. The base model, called the Trend, could be the first variant to hit the Indian roads. To speed things up, Ford might import a limited number of these SUVs initially, instead of waiting to set up local production. This could happen sometime this year. 

But that’s not all! Ford is also considering bringing the Mustang Mach-e, a fully electric car, to India. This would be a great option for drivers looking for a powerful and eco-friendly SUV.